Adele Casagrande started her first fur shop in Rome, Italy in 1918. In 1925, Adele married Edoardo Fendi and she changed the name of the shop to Fendi at this time. Fendi had a long list of loyal private clients, and in 1938 they opened a second shop in Rome. Over time the business continued to grow, and each of Adele's five daughters joined the family business as they became old enough. When Edoardo died suddenly in 1954, Adele was left the business to run with her daughters. Each daughter took on a specific task in the store and this proved to be a profitable move. The house of Fendi began to be recognized in higher social circles. Karl Lagerfeld, Famous designer for Coco Chanel, joined the Fendi family in 1965. He brought his creative expertise to this company, making them even more reputable and popular among the Elite of Italy. Fendi was an established name in luxurious furs and accessories, but when Lagerfeld joined the company, they set out to develop a new technique for using the furs. Together they developed a way to soften even the toughest of fur hides, and use them in coats and jackets. They would use pieces that no one would ever dream of using in a fur coat and nobody could tell the difference. They continued to find new ways to treat fur, including new methods in tanning and dying it, Already well known for their treatments of luxurious fur accessories and garments, Fendi was thriving, the company put on one runway show after another with great success. Soon, Fendi furs were being recognized all over the world. Adele Fendi was satisfied with the progress her company had made over the years but her daughters, a large presence in the Fendi Company, were unhappy about the clothing that was worn underneath the furs at runway shows. It was not long after the idea was launched, that the new clothing line from Fendi was introduced. Made of the finest quality materials in the style that only Fendi could produce, the clothing line was an instant success. The Fendi Company was once again on the top of the fashion industry. Karl Lagerfeld, inspired by the daughter's vision, set out to design accessories to accentuate the clothing line and furs. The design of the baguette handbag was perhaps the most notable accessory in the Fendi line.
Fendi
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Fendi 'Forever Fendi' Satchel
Fabulous in a uniquely Fendi way, this Italian-crafted satchel features a tobacco-colored zucca print trimmed in lustrous orange patent leather and goldtone hardware. A zip top with key charm opens to an orange silk lining with a credit card slot. Dimensions: 9"L x 5"W x 8"H; 5" drop handle.
PRICE: $499.00
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Fendi 08 Beige FF Logo Band Wool Long Scarf
* Adorn yourself with the must have accessory for what once was the dark and dreary days of winter. This logoed trim wool scarf is the perfect addition to any winter wardrobe. Signature gift box included, Made in Italy.
* Material 100% Wool
* Width 14.57" | 37 cm
* Length 61.42" | 156 cm
* 100% Authentic and new.
PRICE: $189.00
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Fendi 08 Beige Zucchino Logoed Stripe Long Silk Scarf
* The luxurious style of this silk zucchini printed beige scarf will lend a touch of designer flair and immaculate quality to your attire. Gift box included, made in Italy
* Material 100% Silk
* Width 17.72" | 45 cm
* Length 55.91" | 142 cm
* 100% Authentic and new.
PRICE: $179.00
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Fendi 08 Dark Brown & Beige Logoed Striped Wool & Silk Scarf
* Adorn yourself with the must have accessory for what once was the dark and dreary days of winter. This logoed stripe wool scarf is the perfect addition to any winter wardrobe. Signature gift box included, Made in Italy.
* Material 85% Wool 15% Silk
* Width 11.81" | 30 cm
* Length 74.02" | 188 cm
* 100% Authentic and new.
PRICE: $179.00
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Fendi 08 FF Logoed Trim Knit Wool Long Scarf
* Adorn yourself with the must have accessory for what once was the dark and dreary days of winter. This logoed trim wool scarf is the perfect addition to any winter wardrobe. Signature gift box included, Made in Italy.
* Material 100% Wool
* Width 10.24" | 26 cm
* Length 62.99" | 160 cm
* 100% Authentic and new.
PRICE: $179.00
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Fendi 08 FF Logoed Trim Knit Wool Long Scarf
* Adorn yourself with the must have accessory for what once was the dark and dreary days of winter. This logoed trim wool scarf is the perfect addition to any winter wardrobe. Signature gift box included, Made in Italy.
* Material 100% Wool
* Width 10.24" | 26 cm
* Length 62.99" | 160 cm
* 100% Authentic and new.
PRICE: $179.00
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Fendi 08 Gray Zucchino Logoed Stripe Long
* The luxurious style of this silk zucchini printed beige scarf will lend a touch of designer flair and immaculate quality to your attire. Gift box included, made in Italy
* Material 100% Silk
* Width 17.72" | 45 cm
* Length 55.91" | 142 cm
* 100% Authentic and new.
PRICE: $179.00
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Fendi 2007/08 Autumn Winter Hologram B. Mix Bag (Brown, Transparent)
* This delightful FENDI handbag boasts a neat interweaving of pink and blue beads set against a specular framework of vinyl panels
* Made from a choice leather and vinyl duet
* Made in Italy.
PRICE: $1,599.00
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